Pro Photographers No More?

I have a LONG association with Kodak. I have been using Kodak Films for nearly 20 years, in particular their black and white emulsions. This morning I was chasing some information about exposure. What a surprise I got when I hit the site, kodak.com, no immediately apparent link for professional photographers, what the hell is going on?

Kodak US website

So here's the link for the pro-photographers buried under a menu at the top of the screen.

Kodak US website flyout

Compare this to the Australian site below.

Kodak Oz website

Does this mean that Kodak U.S. no longer has an interest in Professional photographers, or have they simply lowered their level of marketing at them? I have to confess I haven't hit the U.S. Website for some time, so maybe this is not a new thing? Given that most pro's would perhaps semi-regularly check the site maybe it's something they are more than aware of already. But as far as I'm concerned, the Australian site still seems to be intent on making pro-photographers more welcome or at least give them an easy entry point to the site in general.

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This page contains a single entry by s2art published on September 11, 2006 11:41 AM.

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